The Sales Wars

You! With the Face….Come Here!

April 22, 2009 · 1 Comment

Did you just read about the CFO of Freddie MAC being found dead of an apparent suicide?

Good God almighty, I can only imagine the darkness in the state of mind that views suicide as a viable alternative. 

Our prayers are with David Kellermann’s family.

So let’s talk about our world.  While rewarding, sales, especially in these times, can be a dark, lonely, depressing pursuit. 

These conditions worsen if the following are true:

  • Historically, you are an under performer in relation to the rest of the team
  • Your boss and/or management has no firm grasp on the reality of your marketplace
  • Management has added unnecessary levels of scrutiny to you and your performance 
  • You work remotely with minimal contact with other people

If you are battling a bout of the blues or self-doubt is worming its way into your pitch, here are two recommended remedies:

1. Update Your Resume

In our world, your resume should never go 6 months without being freshened up.   Trust me, there are days when I update mine ever 15 minutes.

In addition to needing it for a job search, especially if your boss catches you writing a blog post during business hours, updating your resume provides the benefit of reminding yourself of just how good you are.  If you haven’t done so, make room and add a list of your major accomplishments to the front page.  For example:

·         Over the past ten years, consistently placed in the top 10% of performers across multiple sales teams selling complex IT solutions and financial services

·         Help lead sales team from startup to annual sales of $10mm, personally leading the team three out of five years in new license revenue and follow-up customer sales

·         Introduced sales team to Strategic Account Management and the benefit of using a structured sales methodology, multiple reps shorten their sales cycles by 20% to 30%

·         Assigned to lead a troubled business unit; able to grow fee income by 25% in the first six months and lower client attrition rate by 50%

 

If you do this excercise, you will feel better about yourself and will gain a better sense of control over you current situation.

2. Go Learn Something New

I read, on average, one business book a month.  I started this practice during the dot com meltdown as a way to help keep my head as times got slow.  My first books where the ones I would see on the shelves of the “C’s” of my clients.  If you would like to do this and don’t know where to start, read a Jack Welch book.

Along these lines, our friends over at Meeting to Win have clued us in to a free webinar on Sales Leadership from a group that usually commands a premium for their content and insight.

Do yourself a favor and attend “The Sales Leadership Imperative”  on Thursday April 23rd at 1pm EST.

They will discuss how you can:

  • Leverage your personal strengths as well as the hidden talents of your team.
  • Communicate, connect and captivate your team during each meeting or conversation.
  • Utilize a proven coaching model to impact performance immediately.
  • Engage in daily revenue-generating activities and stop doing the things you shouldn’t be doing in the first place.
  • Master the language of leaders, to get people into action without resistance.
  • Build internal coaching program and ignite a power team.
  • Develop the infallible confidence of a true champion to model what you want your people to achieve.
  • Recruit, retain and motivate your top producers and turnaround underperformers.
  • Turnaround or terminate an underperformer in less than 30 days

We highly recommend this session.

 

Good Luck.

Categories: Management · Sales Strategies
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1 response so far ↓

  • Lynn M // April 29, 2009 at 12:49 pm | Reply

    Great post! I especially like how you mention that updating your resume shows you just how good you are. In bleak times, motivation is harder to find. If you’re having trouble getting motivated you should remind yourself of your successes on a daily (if not hourly) basis. Set goals, even simple goals – accomplish them and then write down your accomplishments! When you are seeing success, rather than facing “what can’t be done” you no longer have the issue of motivation. Success breeds success.

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